标签归档 上海龙凤

Domestic movie posters frequently "pay tribute" and insist on originality is the only way to rise.

Screenshot of Today’s Film Review Program

There are many new films in the summer movie market, but the movie posters launched one after another have been criticized. Once the posters of "Water Baby" were launched, they were accused of "plagiarism" and "spicy eyes". In this situation, how should domestic movie posters face the criticism and really boost film promotion?

The film channel "Today’s Film Review" invited Lin Siwei, director of the collection department of China Film Archive, as a guest to discuss the development and direction of domestic film posters. Lin Siwei, an enthusiast of collecting movie posters, admits that only by truly taking the original road can domestic movie posters usher in the "golden age".

Three major problems faced by controversial poster design based on plagiarism

Well-made movie posters will add color to the promotion of movies and attract more box office. On the contrary, an unsatisfactory poster is bound to have the opposite effect. Lin Siwei pointed out in "Today’s Film Review" that the poster design and creativity of the recently released or about to be released movies, including After School, Beautiful Accident and Rescue Against Time, are suspected of drawing lessons from some well-known movies in the past, and it is understandable for the audience to question them. Among them, the poster of the movie After School is exactly the same as the poster of the 2010 movie in terms of coordination, layout and font design, and the relatively rough picture matching makes this poster have a gap between "buyer show" and "seller show". Similarly, in the final poster of the movie Rescue Against Time, Yang Mi, the main character, lies curled up in a circular machine, which is exactly the same as a poster of a heroine lying in a space capsule.

For a long time, China’s movie posters have been disputed by audiences and critics. In Today’s Film Critics, Lin Siwei pointed out three problems in the production of China’s movie posters. First, the production of commercial movie posters in China has been in a stage of drawing lessons from foreign designs for nearly ten years, and the so-called "takenism" is used to simply transform outstanding foreign works into domestic versions of finished products. Secondly, domestic films invest a lot of money in the early shooting, often ignoring the late packaging, and the lack of attention to poster design also leads to the lack of new ideas in movie posters. Third, the relevant professional teams in China have just started, and the relatively backward level of graphic design in China is also an objective factor.

Commercial literature and art have their own doorways, and the artistic conception of the picture directly hits the hearts of the audience.

There is a close relationship between movie posters and movies. It is not only one of the most direct means to publicize the works, but also an important carrier to interpret the types and meanings of movies. Among them, the posters of literary films are generally more individual in style, which is a very good example at home and abroad. A variety of posters in this film are unique in design. In its "Pen Front Edition" poster, the main characters are arranged in the overall environment in a patchwork way, which fully reflects the feeling that the characters are in a moderns. In the "splash-ink version" poster, the designer puts the leading role Tang Wei in a scene full of pen and ink, so as to show the chaotic thoughts of Xiao Hong, the protagonist of the film, under the background of the times at that time. In addition, there are movie posters that use black-and-white contrast to cause strong visual impact; The series of posters of the film set off the four characters of the title of the film "A Master" with a hazy background, which has obvious key divisions and formed a sharp contrast.

As for the poster design of commercial films, Lin Siwei concluded in "Today’s Film Review": "The basic appeal of commercial film posters is big and comprehensive, which needs to include stars, plots and what the production company wants to express. For example, the posters of last year’s New Year’s film, the characters are concentrated on the main screen, which is very rich and presents a kind of egg atmosphere for the New Year. In addition, in a poster of the film, the heads of the two leading actors are opposite and opposite, and the reality and reality are intertwined, showing the complicated emotional relationship between the two girls in the film, which is neat and clear at a glance.

Lin Siwei also mentioned the films that released international posters at Cannes International Film Festival. He analyzed that this film poster mainly shows the environment and artistic conception. The poster takes the mountain city as the main scene, and a fox shuttles through a dense fog, so that the audience can intuitively feel that this is a monster story film that takes place in modern times, which successfully arouses the audience’s interest in the film. And the movie posters of the films that also emerged in Cannes also brought a very strong visual impact. In the poster, red is the main color, with a green title, and its background is an overpass that is taken upside down, which covers the protagonist on the screen and forms a complicated composition effect, reflecting the protagonist’s depressed and vacant psychological state.

Highlighting the tight encirclement, looking for creativity and insisting on originality are the only way to rise.

According to different uses and purposes, movie posters can be roughly divided into: people relationship posters, preview posters, pilot posters, international posters, fixed-file posters, countdown posters and so on. In recent years, even posters showing box office results have been constantly launched to make films popular. Facing the huge design demand, how should Chinese poster designers highlight the tight encirclement, find creativity and tap valuable creative themes? Lin Siwei described the development direction of China movie posters for the creators in Today’s Film Review.

At present, movie posters have been gradually transformed from paper-based and computerized to mobile phones, and they have begun to have practical value in both the ticket purchase process and the presentation of event invitations. If movie poster creators want to find good creative ideas, they should get involved in the early preparation and filming of movies as soon as possible. "Good design will develop to be more continuous, timely and practical, and creators should look for design ideas in this respect. In the future, the development of movies will gradually mature, and the corresponding movie poster design will get better and better in terms of visual effects and connotations. " Lin Siwei looks forward to the development direction of China movie posters in Today’s Film Review.

Light and shadow flow, time condenses, and movie posters convey to us the unique charm of film art in the form of fixed frames. The prosperity and development of China’s film industry is inseparable from film posters. Domestic film posters are resolutely on the road of original rise, and we expect it to go further and better. I hope that when we see a good movie in the future, its poster is equally classic and worthy of our retention and aftertaste.

It is reported that the daily broadcast column "Today’s Film Review" of film culture review is broadcast on the film channel at 22: 00 every Monday to Friday night.

The arrival of the cross-strait film and television season on both sides of the strait as scheduled has aroused "waves of youth", and the 16th cross-strait forum film and television season was success

14-15 JuneSponsored by the State Administration of Radio and Television and the People’s Government of Fujian Province, with the participation of relevant institutions in Taiwan Province.The 16th Straits Forum and the Straits Film and Television Season were held as scheduled in Xiamen, Fujian.. Activities to"Carry forward the excellent Chinese culture and promote the prosperity of cross-strait film and television"As the theme, byCross-strait film and television season party, cross-strait youth network audio-visual excellent works exhibition, cross-strait audience welcome film and television works seminar, Fujian and Taiwan Fuyingren creation popularA number of activities, such as cross-strait film and television exhibition, development, negotiation and so on, to further promote cross-strait film and television boutique publicity and exhibition and film and television industry cooperation and exchanges.

  On the evening of June 15th, the 16th Straits Film and Television Season Gala was held in Xiamen Little Egret Jin Rong Theater., member of the party group and deputy director of the State Administration of Radio, Film and TelevisionYang GuoruiStanding Committee of Fujian Provincial Committee of the Communist Party of China and Minister of Propaganda DepartmentZhang YanChairman of the Founding Association of Taiwan Province China Radio and Television Program Production Commercial Association.Wei Chiang WangAttended and delivered a speech, deputy director of the Central Committee of the Communist Party of China Taiwan Affairs Office and the State Council Taiwan Affairs Office.Qiu KaimingAttend.

  Yang GuoruiIt is pointed out that in the past year, cross-strait exchanges and cooperation in the audio-visual field have overcome obstacles and barriers, made new progress and presented a new atmosphere. Many excellent audio-visual works have been broadcast on both sides of the strait to unite the hearts of the people on both sides of the strait, and various forms of industry and youth activities have been held to deepen exchanges and exchanges, and major policies and measures to benefit Taiwan in the field of radio, television and audio-visual have been introduced to promote cross-strait industrial integration and development. He proposed that the industry on both sides of the strait should firmly stand on the right side of history, stick to the media’s duty and mission, and call on all walks of life to adhere to the "1992 Consensus" which embodies the one-China principle, resolutely oppose the "Taiwan independence" and interference from external forces, firmly protect the common homeland of the Chinese nation, work together to create more audio-visual works showing the charm of Chinese culture, jointly carry forward Chinese culture, seize development opportunities, and constantly gather the strength of cross-strait industrial integration and development.

  Zhang YanIt is said that film and television, as one of the most influential contemporary art forms, has a powerful energy to cross time and space and connect the soul. It is expected that the film and television circles on both sides of the strait will be hand in hand, watch each other and help each other, blend each other and make blind date, further integrate artistic creativity with Chinese cultural values with Hong Wen, and activate the vitality of Chinese culture with excellent film and television works; Further record the warm moments and touching stories of cross-strait blending and heart-to-heart with the heart of the film, and promote the spiritual harmony of compatriots on both sides of the strait; Further promote the film industry, take Fujian as an opportunity to explore a new way of cross-strait integration and development and build a demonstration zone for cross-strait integration and development, and promote cross-strait film and television industry to try first, share resources and seek common development.

  Wei Chiang Wang said that in recent years, outstanding Taiwan Province film and television dramas have made outstanding achievements, and he hoped that the mainland film and television industry would learn more about the awakening of Taiwanese dramas. Taiwan Province’s film and television industry has made great progress in terms of production level, narrative skills, story rhythm and the refinement of values. We look forward to further deepening cooperation and exchanges between colleagues on both sides of the strait in the future, creating more excellent works and marching into the international market hand in hand.

  The leaders of the Taiwan Affairs Office, the State Administration of Radio, Film and Television, relevant departments in Fujian and Xiamen, the organizers in Taiwan Province, and representatives of film and television associations and enterprises from both sides of the strait attended the party.

  In recent years, all kinds of film and television works in Taiwan Province and mainland China have gained a good reputation on both sides of the strait, and the exchanges and cooperation between the two sides of the strait have been deepened. Compatriots on both sides of the strait share the same language and species, and the new and old works are easy to resonate with the audience on both sides of the strait. This event once again launched the selection of the most popular film and television works for cross-strait audiences, so as to promote the sustained prosperity of the cross-strait film and television industry.

  At the party,Chasing, Legend of the New White SnakeTaiwan Province movies and TV plays that are most popular with mainland audiences,Disappeared She, Joy of LifeWon the most popular mainland movies and TV series in Taiwan Province, and other movies.Rage, TV seriesDo you know if it should be green, fat, red and thinSpecially recommended by the jury.

  The party is tight"create a new chapter of light and shadow"This main line of creation, the stage creates a sense of wave flow on the coast of Ludao with light lines, bringing immersive viewing experience. The evening program presents a film and television pageant for the audience on both sides of the Taiwan Strait in the form of an ensemble of national musical instruments, singers from both sides of the Taiwan Strait singing a song together, and performing the theme song of the most popular mainland TV series in Taiwan Province, combined with artistic expressions such as Nanyin and folk dance.

  The Straits Film and Television Season Gala will be broadcast on Southeast Satellite TV, Straits Satellite TV, Xiamen Satellite TV, Youku, iQiyi, bilibili and other video platforms.

  Excellent audio-visual works of the ninth cross-strait youth network"hand in hand to the future"With the theme, a total of 1842 works were collected from six units of online movies, online micro-movies, online documentaries (including online micro-documentaries), online cartoons, short videos and online mini-dramas for young practitioners on both sides of the strait.The number of collections has reached a record high.Among them, 138 were from Taiwan Province, and 36 were contributed by Chinese creators and overseas students from Hongkong and Macau. After the selection and recommendation of the jury, 10 best works and 2 works specially recommended by the jury were determined, and the commended works will be exhibited in universities and new media platforms on both sides of the strait in July. This year’s outstanding works convey the thoughts and feelings of young people on both sides of the strait on youth struggle, innovation and entrepreneurship, and aesthetics of life, and build a common memory of upward goodness.

  This year’s cross-strait film and television season was welcomed by cross-strait audiences.Film and television works seminars, Fujian and Taiwan Fuyingren’s creation are popular.And many other activities, highlighting the characteristics of this activity as an important exchange platform for cross-strait film and television circles.

  During the event,Southeast Satellite TV, Strait Satellite TV, Xiamen Satellite TV, Quanzhou Radio and TV Station, Zhangzhou TV Station and Longyan TV Station.Equal channel exhibitionTaiwan Province 1945, My Cross-Strait Story, DuDu: A Way Home, Reunion after 230 Years, Cross-Strait Blindness, Cross-Strait Chinese Medicine Forum, Cross-Strait Beauty Tea Culture Exchange Activities, Love between Dragon and Taiwan.And many other special TV programs on cross-strait themes.

Sunrise on the Cloud held a "Don’t forget" event to remember the revolutionary martyrs.

 

1905 movie network news November 4th every year is the anniversary of germ warfare in Changde, in order to remember the revolutionary martyrs, remember the years of suffering and carry forward patriotic feelings. Yesterday, the Propaganda Department of Changde Municipal Committee of the Communist Party of China, together with Beijing Xiangshangshan Culture Communication Co., Ltd. and Changde Japanese Army Bacteriological War Victims Association, held a donation ceremony of "Don’t forget" Changde bacteriological war series commemorative activities and patriotic education film offline public welfare broadcasting rights in Junwei Cinema, Wuling District, Changde City.

Li Qiulin, head of the Literature and Art Section of the Propaganda Department of Changde Municipal Committee of the Communist Party of China, Wang Xuan, head of the plaintiff group for victims of bacteriological warfare in China, Gao Feng, president of the Japanese Association for Victims of Bacteriological Warfare in Changde City, Yi Youxi, secretary of the Party Committee of the Japanese Association for Victims of Bacteriological Warfare in Changde City, Xiong Zewei, president of Changde National Defense Education Society, Xie Chunkai, deputy secretary general of Changde Historical and Cultural Research Association, Xu Wanzhi, Ding Dewang, Hu Jinggang, Yi Xiaoxin, and Wei Xiong, director of the film Sunrise on the Cloud,

Remembering the history and remembering the pain of the martyrs’ germ warfare is unforgettable.

Changde south connects Changsha, which is a very important strategic location, the main backup place of Changsha, and also a menace to the Japanese army. On November 4, 1941, the Japanese army launched a germ war in Changde, Hunan Province, when it was unable to separate troops to attack Changde. Causing 7643 innocent compatriots to die.

November 4th is a memorable day for Changde people. People from all walks of life at the event gave commemorative speeches in memory of their compatriots who suffered in the disaster.

Xu Wanzhi, a survivor of germ warfare, lost his grandmother, father, uncle and two brothers in the disaster. He said excitedly during the activity, "Every time I think about this history, I feel very sad. We are unanimously determined to expose this history to the world, especially for the next generation. " Remember history and move forward better. This activity promoted the research and protection of germ warfare, represented by the survivors of germ warfare in Changde.


Sunrise on the Cloud is a true story film aimed at inspiring teenagers.


In this activity, director Wei Xiong was also invited to be present, and donated the permanent off-line public welfare broadcasting right of the film Sunrise on the Clouds to Changde Japanese Victims’ Association. The film was supported by Publicity Department of the Communist Party of China and was produced by Beijing Shangshangshan Culture Communication Co., Ltd., written and directed by young director Wei Xiong, and co-starred by Rong Zishan, Guan Ya, Ding Ning, Guo Ziming, Gaoshan Liushui, Chen Shuai and Luan Leiying.

Based on the real event of Jiajun Xia, a former member of the National People’s Congress Standing Committee (NPCSC) and a member of the Standing Committee of Chinese People’s Political Consultative Conference, this film tells the story of companionship, growth and redemption among children in a children’s reformatory in Changde, Hunan Province.

When talking about the original intention of this film, director Wei Xiong said that Xia Lao is an elder whom he admires very much. After hearing Mr. Xia Lao’s growth story, he was deeply moved by it, and he was even more determined to present this story in the form of images, hoping to convey the idea that "suffering is like a dark cloud, and the sunrise will eventually come" to more people, so as to encourage contemporary teenagers to face the challenges of growth with the spirit of self-reliance. At the same time, I also hope that through such a film, I can express my reflection on the past history and cherish the memory of the martyrs, recall the past and cherish the present.

The film "Sunrise on the Cloud" exposed the first leading poster of the rainy and cloudy version at the same time. This poster contains profound implications. Fighters carrying plague germs descended from the sky, blocking the red sun ahead. Stratus clouds floated down from the sky and flowed into the world, and the smoke of war joined together to cover the world. Thick clouds blocked the sunshine carrying hope, and smoke covered people’s homes. Everyone could not escape the haze of war. A teenager ran forward alone, chasing him with the smoke of war, not the plague. And in the front, waiting for him is an unknown fate. Several doves of peace lingered around the teenagers to guard them.

It is reported that Sunrise on the Clouds will be released this year.

On the National Emergency Early Warning Information Release System

  ◆ "One Vertical and Four Horizontal" Business Layout


  


  As a part of the national emergency command platform system, the national emergency early warning information publishing system builds the national, provincial and municipal early warning information publishing platforms and county-level early warning information publishing terminals from the overall framework.


  The national early warning information publishing platform is located at the top of the four-level early warning information publishing system structure, and its information source is the the State Council Emergency Command Platform and relevant ministries and commissions; The provincial early warning information publishing platform is located on the second floor, and the information source is the superior early warning information publishing platform, the provincial government and various departments and bureaus in the province; The prefecture-level early warning information release management platform is located on the third floor, and the information sources are mainly the superior early warning information release platform, the prefecture-level government and the committees and bureaus; As the lowest level, the county-level early warning information publishing terminal is the grass-roots information receiving unit of national emergency early warning information, and the information source is the higher-level early warning information publishing platform, the county-level government and county-level committees and bureaus.


  The the State Council Emergency Office is responsible for the overall management of the national emergency warning information release system, and the provincial, prefecture-level and county-level release platforms and terminals are managed by the local government emergency office, and the daily operation and maintenance are the responsibility of the competent meteorological departments at all levels. The national emergency early warning information release system adopts the principle of "who issues, who is responsible", and all units are responsible for the early warning information released by their own units. Publishing units at different levels and in different regions can only publish a certain level of early warning information related to their own units within their own regions, and cannot publish them across regions and industries.


  ◆ Business organization


  


  In February 2015, the central editorial office officially approved the establishment of the National Early Warning Information Release Center. In May of the same year, the National Early Warning Information Publishing Center officially started its business operation. By the end of April, 11 provinces (autonomous regions and municipalities directly under the Central Government) such as Beijing, Tianjin, Shanxi, Shanghai, Fujian, Jiangxi, Guangdong, Guangxi, Hainan, Xinjiang and Guizhou had established provincial-level early warning information release centers. At present, 31 provinces, 343 cities and 2015 county-level early warning information release agencies have a total of 6085 full-time and part-time early warning release personnel.


  ◆ docking of various departments


  


  In the national emergency early warning information release platform, 52 kinds of early warning information from 13 departments, including public security, civil affairs, land, transportation, water conservancy, agriculture, health planning commission, safety supervision, food and drug supervision, forestry, tourism, earthquake and meteorology, have been docked and released online, and the departments of industry, information technology, environmental protection and ocean are actively carrying out system application docking work, initially realizing the unified release of multi-disaster early warning information.


  Nationwide, 90 kinds of early warning in 16 departments have been connected to the publishing system and officially put into operation. Guangdong, Shanghai, Beijing and other places have established and improved the whole society emergency linkage mechanism with early warning information as the guide.


  ◆ Early warning release situation


  


  Since the business operation on May 1, 2015, 250,000 early warnings of natural disasters, 106 early warnings of accidents and disasters, 17 public health incidents and 5 social security incidents have been issued nationwide; In addition to meteorological disaster early warning, the departments of land, water conservancy, electric power, ocean and transportation issued 661 early warning information through the national early warning release system; 31 provinces and 333 cities across the country release early warning information through the national early warning information release system.


  ◆ Construction of distribution channels


    


  Since the establishment of the national emergency early warning information release system, broadening the release channels and expanding the coverage of early warning has always been one of the focus of work. The distribution channels integrate and utilize the resources of various departments and social media, and establish a variety of early warning information distribution channels such as SMS, mobile APP, Internet, website, radio, TV, newspapers, outdoor media, building TV, etc., and also seamlessly connect with AliPay, Tencent WeChat, Sina Weibo, etc.


  In order to solve the problem of early warning information entering villages and households, 436,000 early warning loudspeakers, 767,000 information workers and 78,000 information service stations were jointly built and shared with agriculture-related and disaster-related departments. By means of ocean broadcasting and Beidou satellite, the problem of early warning information release for ships at sea is solved. Solve the problem of early warning information release for remote areas with small population density through early warning radio; The problem of early warning information release in western minority areas with poor language communication is solved by Tibetan and Uighur mobile phone MMS.


  footmark


  In 2005, the State Council issued the Decision of the State Council on Implementing the National Overall Emergency Plan for Public Emergencies.


  In November 2005, the Emergency Office of China Meteorological Bureau was established.


  In June, 2006, China Meteorological Bureau put forward the idea of national public emergency early warning information release system.


  At the end of 2006, the State Council held an examination and approval meeting of the National Emergency System Construction Plan during the Eleventh Five-Year Plan period, and decided that the national public emergency early warning information release system project should be handed over to the meteorological department for construction.


  In February 2007, China Meteorological Bureau set up a project office to start the feasibility study.


  In July 2009, the feasibility study of the project was revised according to the review opinions of the National Development and Reform Commission.


  In September 2010, the National Development and Reform Commission approved the feasibility study of the project.


  In November 2011, the National Development and Reform Commission issued an investment plan and the project was officially launched.


  In 2013, the construction of the national emergency early warning and release system entered the stage of installation, training and application for provincial, municipal and county pilot users. At the same time, the provincial, municipal and county-level emergency early warning information release systems that have started construction are gradually docked.


  On May 28th, 2013, the Ministry of Industry and Information Technology agreed to open "12379" as a special number for public service of national emergency early warning information release.


  On August 1, 2013, the website of "12379" national emergency warning information was officially launched.


  On January 9, 2014, all three operators, China Telecom, China Mobile and China Unicom, were connected.


  On January 11, 2014, the national emergency early warning information release system was put into trial operation.


  In February 2015, the Central Editorial Office approved the establishment of the National Early Warning Information Release Center.


  On May 1, 2015, the business of the national emergency early warning information release system was officially put into operation.


  On May 18th, 2015, the National Early Warning Information Publishing Center was put into operation.


  On June 30th, 2015, the Secretariat of the State Council issued the Law on Operation and Management of National Emergency Early Warning Information Release System (Trial). By the end of April this year, 31 provinces (autonomous regions and municipalities directly under the Central Government) had formulated provincial-level emergency early warning information release management measures according to this method.


  On September 14, 2015, the national emergency early warning information release system application docking work conference was held, and various ministries and commissions started docking work.


 


  Source: Emergency Disaster Reduction and Public Service Department of China Meteorological Bureau and National Early Warning Information Release Center. The data time is as of May 4, 2016.


(Source: China Meteorological News, May 6, 2016, eighth edition Editor: Su Jessie)

Announcement of the National Bureau of Statistics

Announcement of the National Bureau of Statistics

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No.3 of 2024

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  According to the notice of the general office of the State Council on the full implementation of the list management of administrative licensing matters (Guo Ban Fa [No.2 [2022]), two administrative licensing items, namely, "Qualification of Cross-provincial (autonomous regions and municipalities) foreign-related statistical investigation" and "Examination and approval of cross-provincial (autonomous regions and municipalities) foreign-related social investigation projects", are now published by the National Bureau of Statistics (see the annex for details). On February 17, 2014, the Announcement on Opening the Administrative Examination and Approval Items of the National Bureau of Statistics was abolished at the same time.

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  Contact unit: Bureau of Statistics, Law Enforcement and Supervision, National Bureau of Statistics

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  Contact e-mail:zfsc@stats.gov.cn

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  Contact telephone number:010-68783485

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  Annex: Public Catalogue of Administrative Licensing Matters of the National Bureau of Statistics

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National Bureau of Statistics(NBS)

July 1, 2024



  Interpretation of relevant policies:Announcement of the National Bureau of Statistics (2024NiandithreeNo.) policy interpretation

25 models of Xingyue L will be listed tonight, which is simple and aesthetic, showing advanced.

In the field of automobile interior design, simplicity is often an advanced aesthetic pursuit. Geely Xingyue L 2025 deeply understands this concept. By canceling a row of physical buttons on the center console and adopting a more concise design concept, it creates a unique beauty of simplicity in the interior.

When we entered the car of the 2025 Star Yue L, the first thing we felt was a simple and atmospheric atmosphere. The original cumbersome row of physical buttons on the center console disappeared and was replaced by a simple and flat panel. This design not only makes the appearance of the center console more concise and generous, but also makes the whole interior layout more modern and tidy.

The beauty of simplicity of Geely Xingyue L 2025 interior is an innovation and practice of modern automobile interior design concept. Through simple design, intelligent operation and the pursuit of high quality, it provides consumers with a beautiful and practical interior environment, meets consumers’ demand for simple, modern and high-quality automotive interiors, and will further enhance the competitiveness of Geely Xingyue L in the market.

Donaldson: the release of a new generation of PowerCore PSD air filter

Introduction: Under the background of escalating emissions in China, the traditional technology needs to be changed urgently. The advanced PowerCore technology is stepping onto the historical stage step by step, and at the same time, China’s air filtration technology is synchronizing with the world.

Donaldson: the release of a new generation of PowerCore PSD air filter

Subvert traditional technology and lead the new trend of filtering. On November 28th, 2019, the new product release and media summit was successfully held in Hilton Wuxi, Jiangsu. Mr. Bi Ming, President of Donaldson Greater China, Mr. Veli Kalayci, Director of Donaldson Greater China Business Department, and key industry media and associations gathered here to witness the release of a new generation of PowerCore PSD air filtration products.

Donaldson: the release of a new generation of PowerCore PSD air filter

In his speech, Mr. Bi Ming, President of Donaldson Greater China, first expressed sincere thanks to the media friends who came to this event. Donaldson’s development is inseparable from everyone’s support and trust. Mr. Bi pointed out: "Donaldson firmly believes in the importance of fulfilling environmental responsibilities, and our team’s mission is to create a clean world. Next year, the new factory in Wuxi will start mass production of advanced PowerCore engine filter products, which will better protect heavy equipment engines used on roads and off-roads and reduce operating costs. “

Donaldson: the release of a new generation of PowerCore PSD air filter

Donaldson is one of the leaders in the global filtration industry. It is the company’s long-term mission and unshirkable responsibility for the market to make every product well from the customer’s needs. The new generation of PowerCore PSD air filter launched by Donaldson this time has reduced the total cost of ownership (TCO) for customers and provided filtration solutions and guarantees for the Blue Sky Project for the country.

Looking back on the past, Donaldson has been deeply involved in the filtration industry for more than 100 years, and has conquered one technical fortress after another, becoming one of the world’s filter industry leaders. In the 1970s, Donaldson entered China to start business, set up a factory in Wuxi in 1997, and began to invest in building a new factory in Wuxi in 2018. In the past 50 years, he has brought many products that meet the actual needs of the China market, which can be described as one step at a time. The new generation of PowerCore PSD air filtration products is another conscience work of Donaldson, which is positioned in.

With the upgrading of emission regulations in China and platforms of major OEMs, new vitality has been injected into the development of air filtration technology in China, and the traditional air filtration technology is being replaced by PowerCore technology. Donaldson has mature experience in PowerCore technology. In 1989, the first generation G1 Donaldson PowerCore air filter was listed in North America. In the past 30 years, Donaldson’s PowerCore technology has been upgraded to the third generation G3, with more than 3,000,000 sets sold worldwide, and the failure rate of early grinding is zero.

Donaldson: the release of a new generation of PowerCore PSD air filter

Mr. Wu Gan, Senior Manager of Donaldson Engine Division, introduced the new generation of PowerCore PSD air filter.

Good products must be polished layer by layer and constantly improved in practice. Donaldson invested a lot of energy in the research and development of the new generation of PowerCore PSD air filtration products, and conducted in-depth research in combination with various typical and atypical road and off-road working conditions in China. After more than two years of testing and research and development, he designed and developed a new generation of PowerCore PSD air filtration products in China, which are suitable for mining machinery, construction machinery, agricultural machinery and other equipment, and can fulfill the filtration mission well under harsh working conditions.

Donaldson: the release of a new generation of PowerCore PSD air filter

Compared with the traditional air filtration in the market, Donaldson’s new generation PowerCore PSD air filtration has the characteristics of smaller volume, higher filtration efficiency, obvious performance advantages and longer service life. The product features mainly reflect the following four aspects:

1. Save fuel and reduce installation cost.

The new generation of PowerCore PSD air filter replaces the independent pre-filtration and pipeline, thus reducing the cost of the whole machine. Direct air intake, low air intake resistance, greatly saving fuel costs. According to the actual road test data of a domestic 5-ton loader, after using Donaldson PSD11 air filter, the fuel cost is about 7080 yuan for 400 hours, which saves a lot of money for customers.

2. The maintenance cost is greatly reduced.

The pre-filtration efficiency of the new generation PowerCore PSD air filter is about 90% in the service cycle, and most of the dust is filtered and separated, which greatly prolongs the service life of the filter element and reduces the replacement times, thus reducing the maintenance cost; Moreover, the air filter can be quickly disassembled and maintained, and is suitable for harsh working conditions.

3. Prevent the engine from early grinding and meet the higher emission requirements of China.

Donaldson began to use nanotechnology more than 20 years ago when the market is hotly discussing nanotechnology today. PowerCore PSD adopts the unique nano-filter Ultra-Web FR filter paper, which has higher filtering efficiency, reaching 99.997% compared with ordinary filter paper, longer product life, intercepting more impurities and preventing the engine from early wear, thus better protecting the engine.

4. Configuration upgrade

The new generation of PowerCore PSD air filter can be equipped with advanced configurations such as temperature and pressure sensor, flow sensor, air inlet resistance alarm, dust ejector, compressor air intake interface, etc.

Work with the government to protect intellectual property rights and protect the interests of original manufacturers and end customers.

Donaldson: the release of a new generation of PowerCore PSD air filter

Mr. Veli Kalayci, Director of Donaldson Greater China Engine Division

"The new generation of Power Core air filter is developed and designed in China, and manufactured in China to meet the needs of China and even overseas markets." Mr. Veli Kalayci, director of Donaldson’s engine business, pointed out: "The value orientation of PowerCore is that this product can protect the engine and aftertreatment system to the maximum extent, and the service life of the product is longer than that of similar products, and the fuel efficiency is optimized, which ultimately helps end customers reduce operating costs, maintain investment value, and at the same time guarantee the brand and reputation of the original manufacturer."

Donaldson invented the first engine air filter more than 100 years ago. Today, Donaldson has thousands of patents worldwide, including 370 in China. China is one of the fastest growing countries in Donaldson’s intellectual property business, and its business in China has doubled since 2014. Donaldson focuses on intellectual property to protect OEM customers and protect end users who buy OEM equipment.

"Our government is determined to build an innovative economy and has put intellectual property protection at a very important height. Governments at all levels and judicial departments also attach great importance to it and take active actions. We are pleased to see that many practical measures have been implemented, and we are also very happy to make significant progress in protecting Donaldson’s intellectual property rights, and we are convinced of China’s commitment to protect the legitimate rights and interests of the company. "

Bi Ming, President of Greater China, pointed out: "Donaldson is committed to providing customers in China and around the world with advanced and innovative filtration solutions, improving people’s living conditions and improving equipment performance. Donaldson will, as always, keep our promise to customers and strengthen the protection of Donaldson’s intellectual property rights in Greater China and around the world. "

Donaldson: the release of a new generation of PowerCore PSD air filter

Mr. Tan Xiaobo, Donaldson Factory Manager, introduced the new factory in Wuxi.

In the long run, the new Wuxi factory is an important step taken by Donaldson in the China market. The new factory will introduce the latest generation of PowerCore? new production line from Donaldson USA, and plans to start mass production and deliver it to customers in 2020.

The new factory will greatly increase Donaldson’s production capacity, so as to meet the demand of China and Asia-Pacific market for high-end filter PowerCore? and provide better service to customers. Up to now, Donaldson has invested in six factories in Wuxi, which also demonstrates Donaldson’s commitment to the China market-providing reliable filtration solutions.

Donaldson: the release of a new generation of PowerCore PSD air filter

Donaldson: the release of a new generation of PowerCore PSD air filter

Summary: The times are progressing, the technology is innovating, and the filtration industry is changing. The traditional air filtration technology can no longer meet the needs of all customers. Donaldson deeply understands the needs of customers, and the new generation of PowerCore PSD air filtration product series will shoulder a greater mission, subvert the traditional sense of value positioning of air filtration products, and provide customers with more perfect filtration solutions.

Development course of hybrid electric vehicle, BYD overtaking in curve.

In 2023, the penetration rate has exceeded 40%, and in 2024, the penetration rate is expected to reach 50%, which is to achieve the sales target of 3 million vehicles. Let’s talk about the development stage today.

In the 1990s, the THS parallel-series hybrid system developed by Toyota adopted the gear set as the power shunt structure to decide when to use oil, when to use electricity and when to mix oil and electricity, which can reduce the fuel consumption by about 40% at the highest and improve the power performance by 30%. Therefore, for a long time, there has been a saying that "there are two kinds of hybrids in the world: one is Toyota hybrid and the other is other hybrids". However, Toyota’s hybrid is still based on oil, supplemented by electricity. Toyota officially calls it "peak-cutting and valley-filling", which means cutting off excess performance for charging, and then using the stored electricity for vehicle driving to fill the part with insufficient engine efficiency. Subsequently, Toyota made this hybrid technology better and better, and set up a "patent network", which eventually became a dragon, which can be said to greatly hinder the development of hybrid technology.

The power split technology based on planetary gear sets has been set up by Toyota, which makes other car companies miserable, but Toyota is not short of money, what it wants is a monopoly. Many car companies have tried many ways to bypass Toyota, but the results are not good, such as the plug-in hybrid car F3DM introduced by BYD in 2008. However, due to the complicated control and the lack of high-efficiency engine technology, the final product is not competitive. Honda, as an old rival of Toyota, intervened in the research and development of hybrid technology in the 1990s, using the idea of "cutting peaks and filling valleys", but on the one hand, it has to bypass Toyota’s technical blockade, on the other hand, it is limited by its own execution, and the gap with Toyota is getting bigger and bigger. When the sales volume of Toyota hybrid vehicles exceeded one million, the cumulative sales volume of Honda hybrid vehicles was only about 200,000.

However, Honda, as a technical house, has opened up a new technical route-electric hybrid. Toyota uses the motor to assist the engine, and uses less oil to save fuel. Honda uses the motor as the main drive, and the engine direct drive as the auxiliary to solve the problem of low efficiency of the motor at high speed, and uses more electricity to save fuel.

Toyota goes to the left, Honda takes the world to the right.

Toyota THS system divides driving into more than ten working conditions (or more than twenty), and each working condition determines the proportion of oil and electricity distribution. Honda’s i-MMD system has only three working conditions: ①EV mode, pure electric drive; ② Hybrid mode, in which the engine generates electricity to drive the motor, and the excess electricity is stored in the battery pack; ③ Engine direct drive mode, in which the engine is driven alone. Driving in urban areas is basically that the engine is only responsible for power generation, and the engine is only involved when it is above 85kph. Because the direct drive function of the engine is weakened, i-MMD uses a smaller displacement engine and a higher power motor. Take the hybrid as an example, using a 2.0L self-priming engine, and the hybrid is a 2.5L engine. The comprehensive fuel consumption of the final output of the two is almost the same, but because the motor used is larger, it starts faster than the latter and is closer to the pure electric vehicle, and the driving experience is better. Although the i-MMD hybrid system was launched 16 years later than THS, the i-MMD system has made rapid progress. In 2019, the sales of some models have positively defeated Toyota’s similar cars.

In different road conditions, motor drive and engine drive have their own advantages. When driving at high speed, the efficiency of motor drive will gradually be lower than that of engine. Therefore, in an ideal state, the motor and engine can be driven alternately in different scenes to achieve the highest efficiency. But to achieve this effect, it is obvious that smarter power distribution is needed. Such a complex structure requires huge R&D cost and adjustment level, and the domestic new energy boss who is not bad for money, relying on more than 20 years of technology accumulation and R&D investment, took the lead in launching DM-i hybrid technology in 2020, basically solving some problems of the old hybrid technology. DM-i technology is an intelligent hybrid system that combines series technology and parallel technology, so that cars can adjust the series and parallel modes at the right time according to road conditions. In this way, the hybrid automobile can not only give full play to the economic advantages in normal times, but also keep the engine output at the most efficient speed. Therefore, many of BYD’s DM-i hybrid models are famous for their fuel economy, and the official comprehensive fuel consumption of 100 kilometers can even be below 2L.

It has attracted more and more attention around the world. On the one hand, hybrid vehicles can significantly reduce fuel consumption, thus reducing dependence and exhaust emissions, which is of great significance to environmental protection and environmental protection. On the other hand, with the breakthrough of core technologies such as batteries and motors and the reduction of costs, the economy of hybrid vehicles has also been significantly improved, making more consumers affordable.

In the future, which direction will the development of hybrid vehicles go?

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BYD announces its lineup for the 2024 Guangzhou Auto Show, with the launch of the sedan Z9 and the debut of the SUV N9

[Pacific Technology Express]Recently, BYD’s Denza Automobile announced its lineup for the 2024 Guangzhou Auto Show. At this auto show, Denza Automobile will bring two new models of Denza Z9 and Denza N9, as well as existing or modified models such as the Denza Z9 GT, the new Denza N7, and the 2024 Denza D9. The 22nd Guangzhou International Automobile Exhibition will be held at the Canton Fair Pavilion from November 15 to 24, 2024.

Tengshi Z9 officially launched:

The much-anticipated Z9 will be officially launched at this year’s Guangzhou Auto Show. This D-class smart luxury flagship sedan, with a pre-sale price range of 339,800 yuan to 419,800 yuan, offers both pure electric and plug-in hybrid options. The Z9 has advanced technologies such as extreme steering, compass U-turn, and smart crab row. The body size is 5220/1990/1500 (1518) mm (pure electric version) and 5235/1990/1500 (1518) mm (plug-in version), and the wheelbase is 3125mm.

Tengshi N9 debut:

As the first luxury flagship SUV equipped with Easy Tripartite technology, the Tensi N9 will make its world debut at this auto show. The body size of the car is 5258/2030/1830mm, and the wheelbase is 3125mm. The Tensi N9 has a stable and tough temperament, is equipped with a top-level powertrain and luxury technology configuration. The plug-in hybrid version is equipped with a 152kW engine and three motors, and consumes only 7.29 liters/100 kilometers.

236,000 brought a Toyota Willanda four-wheel drive version. After three months of driving, the owner has a lot to say.

Lead: 236,000 brought a Toyota.

Four-wheel drive version, after three months of driving, the owner has a lot to say. At that time, if the owner wanted to pay attention to its driving experience, he could already buy many models of a higher level at this price, like Honda.

, Ford

Wait for these medium-sized SUVs, which have been in operation for some time now, and share some advantages and disadvantages with you.

First of all, this four-wheel drive version is equipped with PHEV plug-in hybrid system, which consists of a 2.5L Atkinson naturally aspirated engine and two motors. The comprehensive power of the power system is as high as 225kW. Because of the existence of the motor, in the most energy-consuming stage of starting, this hybrid system will give priority to electricity as kinetic energy, so the whole starting stage is extremely quiet. In addition, the damping of the accelerator pedal is relatively heavy, so that the impression of the whole power system is still the feeling of "honest man".

This kind of "honest man" driving tonality is undoubtedly very suitable for daily driving. The right power output ratio, the quiet enough carriage environment and the 87-kilometer pure electric cruising range all make the transportation perfect.

Will consumers who choose the high-performance version be willing to travel mediocre? The answer is obvious. Turn the driving mode to sport, and switch the driving mode to HV. The rest will enjoy the strong push-back feeling brought by this PHEV plug-in hybrid system.

The power is really rough, but the subjective sense of acceleration brought to the driver is not very fast. This problem lies in the E-CVT gearbox, whose inherent mechanical structure determines that its essential work is smooth. There is no powerful downshift, only a steel belt transmits the power to the wheels, which makes the sensory impact of all this somewhat dull.

The lack of subjective acceleration pleasure is not entirely a disadvantage. With such abundant power, the comprehensive fuel consumption of high-performance PHEV can be as low as 4.1L/100km due to the existence of the motor, and the comprehensive fuel consumption in HEV mode is only 5.5L/100km.

It only takes a few turns to feel that even if the high-performance version is an SUV model, it can still bring the driver a sense of practicality attached to the ground, and the overall roll suppression is far from the SUV model of the same level. In terms of the flexibility of the suspension, it is much softer than the previous TNGA architecture models, and there is no lack of weight in the chassis of this class.

In terms of appearance, the X-shaped front face has become a very mainstream family design language of Toyota at present. The high-performance version has been further strengthened on this basis, and the headlights tilted slightly downward make your eyes shine fiercely.

There is no doubt that the high-performance version is one of the more representative models. Although it is called the high-performance version, the overall appearance is not too prominent, and it only depends on the design of the vehicle itself to create a strong offensive. It’s just a pity that even the top-of-the-line high-performance models don’t use full LED headlights, and the turn signal still uses halogen light sources, which is really almost interesting in terms of grade.

Compared with the front of the car and the side of the car, the rear of the high-performance version is much more "honest", but although it is a hybrid model, it is still equipped with bilateral exhaust, which is considered to be relatively good in shaping the sense of movement. The carved lines on the body surface give the high-performance version a muscular visual effect, giving people a very safe and stocky feeling, which is also a point that consumers pay more attention to when buying SUVs.

In my opinion, the overall shape of taillights is not very brilliant, and the built-in light sources are less like headlights, and not all LED light sources are used. When compared with the same class models, there will be no sense of grade.

Although the name of the vehicle model is called the high-performance version, the interior of the high-performance version is still dominated by luxury. Although the interior is not wrapped with any leather material, the soft plastic enamel and stitching technology also make the overall interior feel high. It is quite unexpected to see the full LCD dashboard in Toyota models. The richness of driving information has made a qualitative leap compared with before, and the sense of science and technology is much stronger.

Generally speaking, its positioning is on the high side, and its cost performance is very low. At this price, its body size is the smallest, and it is the old one.

It’s also about 240 thousand, but the four-wheel drive version is really enjoyable to drive. What’s wrong with this three big pieces? What do the riders think at last? Welcome to leave a comment below.